Are You Chasing the Market?

You’ve made the decision to sell your home and decided on your asking price. How do you know if it’s the “right” price? Every time you adjust the price of your home you chase the market because it means that your home was not priced correctly in the first place.

New Listing

New Listing

The most valuable marketing time that you have will be the first 30 days that your home is offered for sale.  There are buyers that are ready to purchase and are looking daily to see what new homes come on the market.  If your home is priced too high those buyer’s won’t see it.

Buyer’s search for a home in a “price range.”  Pricing your home above where the latest comparable homes in the area have sold means now your home is being compared to homes that are usually larger, newer, may have more amenities (like water view or a pool) and it is entirely possible that you help other homes sell because your home does not compare well to theirs. What’s the answer?

Amenities Such as a Pool

Amenities Such as a Pool

Hiring someone to market and sell your home is an important first step to correctly pricing your home.  For tips on pricing and marketing strategies visit http://www.judyhicks.com/selling-a-home.asp

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